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Technology Holdings advises ForeFront, a Salesforce Summit Partner, on its strategic sale to NEORIS

Dec 2023
Has been acquired by

Salesforce Consulting & IP

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Technology Holdings advises ForeFront, a Salesforce Summit Partner, on its strategic sale to NEORIS
Seller ForeFront
Buyer NEORIS
Focus Sector Salesforce Consulting & IP
Date December 2023

Technology Holdings is pleased to announce that it has acted as the exclusive financial advisor to ForeFront, a Salesforce Summit Partner and a globally recognized innovator in Cloud consulting and implementation services, on its strategic sale to NEORIS, an Advent International portfolio company.

quote We are glad to have chosen Technology Holdings as our advisor. Their deep understanding of the Salesforce ecosystem and strong global buyer relationships were vital in identifying NEORIS as the ideal strategic partner. They managed all aspects of the transaction. This was a complex journey, more than we had imagined, however Technology Holdings' guidance and support was key in navigating us through it.
Anne Marie Berger Founder
Michel Berger Founder

New Jersey based ForeFront has delivered and deployed some of the industry-most innovative Cloud solutions based on Salesforce products such as Manufacturing Cloud, Health Cloud, Revenue Cloud, CPQ, Field Service Lightning, Commerce & Experience Cloud and Automotive Cloud. Their competitive market differentiation leverages their IP-based accelerators such as Maestro (best-in-class DevOps), Cloud Clipper (AWS cost engine for complex pricing), and other Salesforce-native accelerators.

With the acquisition of ForeFront, NEORIS enhances their standing as a prominent player in corporate digital transformation by integrating ForeFront’s technological prowess and expertise in Salesforce with NEORIS’ expertise in deploying disruptive solutions using cutting-edge technologies such as AI. Together, NEORIS and ForeFront will form a deeper and global consulting capability for clients adopting Salesforce solutions across Manufacturing, Healthcare and Life Sciences, Telecom and more.

“We are excited to welcome the ForeFront team to NEORIS,” said Martín Mendez, CEO of NEORIS. “This acquisition represents a significant leap forward in terms of innovation and technology. The addition of the Salesforce expertise, thanks to one of Salesforce’s most talented partners in the US, is undoubtedly a major achievement. Together, we aim to expand our service offerings and strengthen our capability to continue delivering the best services and offerings to our clients.”

Michel Berger, CEO and co-founder of ForeFront, asserts that “joining NEORIS is an exciting milestone in our growth strategy. With NEORIS we are adding capacity to address the demand from Salesforce clients for synergistic transformational capabilities to accelerate their digital business experience and lasting value.”

Anne Marie Berger, President and co-founder of ForeFront, adds that “as a part of NEORIS community, we will amplify our driven-culture to create game-changing Salesforce market strategy and global delivery potential. With NEORIS’ 5,000+ professional talents and presence in 12 countries, we’re establishing ourselves as a formidable partner in the Salesforce ecosystem.”

Rahul Malpani, Associate Director at Technology Holdings said “It has been a real pleasure to support the ForeFront team as they take their next steps along their growth journey. The team was amazing to work with throughout the entire process – from the very first set of meetings through the closing. We are thrilled to have helped ForeFront achieve its strategic objectives and equally important, find a strong cultural fit with NEORIS.”

Vivek Subramanyam, Founder and CEO of Technology Holdings added, “We are delighted to have closed this transaction in the tech services sector – it is also our 10th Salesforce transaction. We are pleased with the outcome achieved for ForeFront and NEORIS and wish Michel and Anne Marie the very best on the next leg of their journey!”

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